The debate on how many DJ’s are buying fake Facebook fans and Youtube views is never ending.. Youtube have now announced they intend to crack down further on fake views.
Google (Youtube’s parent company) shared the news in a post on the Google Online Security Blogt called ‘Keeping YouTube views Authentic’. Read the full announcement below:
YouTube isn’t just a place for videos, it’s a place for meaningful human interaction. Whether it’s views, likes, or comments, these interactions both represent and inform how creators connect with their audience. That’s why we take the accuracy of these interactions very seriously. When some bad actors try to game the system by artificially inflating view counts, they’re not just misleading fans about the popularity of a video, they’re undermining one of YouTube’s most important and unique qualities.
As part of our long-standing effort to keep YouTube authentic and full of meaningful interactions, we’ve begun periodically auditing the views a video has received. While in the past we would scan views for spam immediately after they occurred, starting today we will periodically validate the video’s view count, removing fraudulent views as new evidence comes to light. We don’t expect this approach to affect more than a minuscule fraction of videos on YouTube, but we believe it’s crucial to improving the accuracy of view counts and maintaining the trust of our fans and creators.
As YouTube creators, we ask you to be extra careful when working with third-party marketing firms; unfortunately some of them will sell you fake views. If you need help promoting your video, please review our posts about working with third party view service providers and increasing YouTube views.
Do you think this will make a big difference? Which DJ’s are the worst offenders? Let us know by leaving a comment or tweet us @Soundplate.