One of the questions we get asked the most is ‘how do I get more followers for my playlist’. In this article we give you three methods for growing a Spotify playlist in 2024.
1. Optimize
Make sure your playlist has a clear theme, title and description which lets the listener know what to expect. Something specific to the genre your playlist always works best, do not be generic ‘my best tunes’ will not get any listeners attention! The more specific the better as this is better for your listeners and for the artists you decide to feature.
The description should be written in simple, easy-to-understand sentences, write it yourself, don’t use chatgpt as the text will be generic and way too cheesy..
Make sure you have some good artwork, people say don’t judge a book by it’s cover, but everyone does!
If you are not a designer or don’t have any ideas for your cover art, use this free tool to create your playlist artwork.
2. Add your playlist to Soundplate
When you add a playlist to Soundplate, artists can submit their music to you for you to consider adding, but before they can suggest a track they have to follow your playlist.
This is a great way to grow your following and to find new music for the playlist.
After you add music to the playlist you can also also politely ask the artists to share the playlist on their social media, giving you even more chances to reach new listeners.
Click here to add a playlist to Soundplate – make sure it has a strong title, theme, description and artwork first or it will not be accepted!!
3. Social media Advertising for Spotify Playlists
One of the most overlooked parts of running a playlist is growing the number of active listeners that stream the playlist.
An effective way to do this is to set up targeted social media advertising campaigns for the playlist.
Use this tool to setup your targeted playlist growth campaigns. The tool will help you reach the most relevant fans who might be interested in listening to your playlist.
Final Important points:
Always remember the most important thing when growing a playlist is finding great music (like this massive summer banger on Soundplate Records!). ..But seriously, keeping the quality of the music high on your playlist is vital if listeners don’t enjoy the playlist, they won’t come back and stream again.
Finally, if you need to create some new social media content for your music or your playlist. Check out our new tool for content creation at MusicTickers.com !